Link building
Earn links and mentions from sites your buyers read.
We pitch useful assets to relevant editors, reclaim mentions that never got a link and fix links that point to dead pages. No paid links, no PBNs.
What link building means here
Good links come from people who choose to link to you. We find the sites your buyers read, give their editors a reason to cite you and ask politely.
We start with quick fixes. Your brand may already be mentioned without a link, or old links may point to pages that no longer exist.
Then we build one asset worth citing: a small data study, a free template, a tool or a clear guide. Our design partner makes it easy to read and share.
What you get
- Outreach to relevant sites for editorial links and brand mentions
- Digital PR built on a useful asset: data, a tool, a template or a guide
- Unlinked mentions: we find mentions of your brand and ask the site to add a link
- Broken backlink fixes: redirects, or outreach to update links that point to dead pages
- A target list you approve before any pitch goes out
- A monthly log of every pitch, reply, link and mention, with live URLs
How a link building project runs
Four moves, scaled to your site and your goals.
Audit
We review your backlinks, brand mentions and links that point to dead pages. You see what is worth fixing first.
Build the asset
We pick one thing editors would want to cite, based on your data and what sites in your field write about. Then we make it.
Pitch
We write short pitches to a list you approve. Each one is written for that site. No bulk templates.
Report
Each month you see every pitch, reply, link and mention, with live URLs. We also note what did not land.
Is this a fit?
Editorial links take time and patience. Here is the honest version.
Good fit
- You have something worth citing, or you are willing to build it with us.
- You want links from sites your buyers actually read.
- You would rather have fewer links if each one is real.
- You want a full record of who we contacted and what they said.
Not a fit
- You want a fixed number of links promised each month.
- You want to buy dofollow links, PBN links or link insertions.
- You want hundreds of cold emails sent from a template.
- You need new links within a few weeks.
What we do not do
We do not build PBN links. We do not buy or sell paid dofollow links. We do not buy or sell link insertions. We do not send spam outreach.
Why: Google’s spam policies say that buying or selling links for ranking purposes is link spam. That can put your rankings at risk.
We also cannot promise a set number of links, a ranking or an AI citation. Editors decide what they link to, and nobody can guarantee these results.
Link building questions
Ask us anything else about your links.
Do you buy links or guest posts for clients?
No. We only do outreach for links that site owners choose to give. If a site asks for payment, we tell you and we do not pay it.
How many links will we get each month?
We cannot promise a number. It depends on your asset, your field and what editors decide. You see every pitch and reply, so you can judge the work yourself.
Do links and mentions help with AI search?
They can be part of it. Google says its AI features can show what is being said about products and services across the web. The same guide says seeking inauthentic mentions “isn’t as helpful as it might seem”, so we only chase real ones.
Who makes the asset?
We make it together. One of us leads the research and writing, and the other designs the page or file so it is easy to read and share. If a tool needs custom code, we tell you what that takes before we start.
Related services and reading
- AEO and GEOGet your brand named and cited in AI answers, building on the mentions you earn.
- SEO contentResearch-led guides and articles that give editors something to cite.
- Technical SEORedirects, crawling and indexing, so the links you earn land on live pages.
- Answer engine optimization guideOur plain-English guide to AEO and how it builds on SEO.