Notes on AI search, SEO and design
Practical guides on answer engine optimization, AI search changes, SEO and the tools we use. Written and checked by people who do the work.
What Is AI Overview: The Complete Guide That Actually Gets You Results
Here’s something that might surprise you: AI Overviews now appear in many informational searches and some commercial searches. But here’s what’s even more surprising……
GPT-5 Launch: Your Complete Guide to OpenAI’s August 2025 Model
Remember when ChatGPT first blew your mind back in 2022? Well, OpenAI just dropped something that makes their previous models look like pocket calculators.…
12 Generative AI Use Cases That Actually Work
Here’s something crazy. Amazon CEO Andy Jassy says their AI assistant saved them 4,500 years of developer work. In six months. That’s not a…
ChatGPT vs Gemini: Which AI Assistant Should You Choose?
When Google announced Gemini would challenge ChatGPT’s dominance, I was skeptical. After all, ChatGPT had a massive head start and seemed unstoppable. But compare…
Answer Engine Optimization (AEO): The Future of SEO in a Generative AI World
TL;DR: Search is changing. AI-powered answer engines like ChatGPT, Perplexity, and Google’s SGE are shifting user behavior away from traditional keyword-based search. Answer Engine…
How to Become an AEO Specialist: Step-by-Step Career Path
I see you’re ready to step into one of the most exciting fields in digital marketing. The shift from traditional search engines to AI-powered…
Hunyuan-A13B: Tencent’s Open-Source AI Powerhouse Redefining Efficiency and Scale
In June 2025, Tencent unveiled Hunyuan-A13B, a groundbreaking open-source large language model (LLM) that combines cutting-edge performance with remarkable efficiency. Built on a fine-grained…
Bard vs ChatGPT: Core Technology Differences Between
AI tools have changed how we find information, write content, and solve problems. Google’s Bard and OpenAI’s ChatGPT stand out as two popular AI…
Effective ChatGPT Prompts For Marketing Success
Marketers now face constant pressure to create engaging content at scale. I know this challenge firsthand. You need fresh ideas for social posts, emails,…
OpenAI Billing Setup Guide: Smart Budget Controls
I want to help you understand how OpenAI handles billing for their API services. Many users feel confused when they first start using AI…